Home » August 17th, 2014 Entries posted on “August, 2014”

A true rebranding … or lipstick on a pig?

By Ian Fraser Published: Mail on Sunday (Scottish edition) Date: 17 August 2014 RBS’s decision to scrap the three-letter acronym it has used for eleven years and assert its heritage by readopting the Royal Bank of Scotland title and refurbishing branches with a “heather, tartan and tweed” theme will get the nation thinking. Is this […]

August 17th, 2014 | Posted in Article Library | Read More »

RBS: papering over the cracks

By: Ian Fraser Published: Sunday Herald Date: 17 August 2014 The decision by RBS to dissolve its Global Restructuring Group, an arm of the bank that stands accused of destroying viable UK businesses for profit, will do little to repair the damage caused to the bank’s beleaguered reputation. By Ian Fraser As a damage limitation […]

August 17th, 2014 | Posted in Article Library | Read More »